“End-to-end order times have been reduced by an average of 10 days due to the efficiencies of Adobe Commerce.”
“The Adobe team understood our vision, the nuances of our business, and the cultural challenges we had to overcome with our customers. I saw how Adobe Commerce could establish us as a first mover in our market.”
“None of our direct competitors could match the complexity of the Black Friday campaign we ran with Adobe Advertising Cloud. Despite the intensely competitive market, it was our most successful Black Friday to date with an overall 41% increase in orders from display, audio, and video advertising channels, whilst the …
“I had to take the form to multiple department heads across campus, waiting for each person to sign before taking it to the next person.”
"If we can approach customers at the appropriate times, we can increase both satisfaction and trust in Nissan and its dealers. If we provide useful and relevant data to customers during the long period after a purchase, we believe that this will help to improve overall service."
“The complexity lies in offering customers the option of starting their journey online and then continuing it either online or in the dealership. We at Nissan are working to make these hybrid journeys simple along the entire purchasing funnel, across 140 countries in 5 regions of the world."
“We combine transactional and relational dimensions, because we want to build strong relationships with our customers.”
“For the launch of a vehicle, 8 to 10 pages of content are produced, then translated into in at least 10 languages."
“Nissan’s digital promise is about the ease of interacting with the brand, either online or offline at the dealership. Our hybrid commerce approach consists of supporting the customer throughout their journey and therefore integrating the transactional component into the digital platform."
“Being customer-centric may seem obvious, but it requires great vigilance in order to best support each and every customer/prospect in their relationship with the brand in a personalized way."
“The company has been doing remote for years on the color side of things."
“We developed our own workflows for that which aided in the transition of moving our entire studio of artists to work remotely and securely connecting them to our servers.”
"Adobe Connect was a strategic addition to services and our ability to increase the frequency and quality of our engagements with customers. We have the flexibility to host meetings and seminars, give sales presentations, and handle customer inquiries online— without having to leave the office."
“Working with Adobe and Microsoft, Lookers rolled out a new digital purchasing program offering customers a simple, contactless way to buy a car without leaving their homes.”
“Our sales teams were 100% invested in the program. The faster they get signatures, the faster they can make sales and the better their relationship with customers. It was a win for everyone involved.”
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