"With Adobe, we are now finally able to view our audience universe from initial visit to conversion—with every touch in between. The last open enrollment period was a testament to the advantages of an integrated solution. Not only did our end -to- end visibility allow us to make better decisions and react faster, we even managed to improve our CPO while lowering budgets by 40%.”
"We got a huge lift in performance (ROAS) when we moved our display advertising to Adobe Media Optimizer. The performance ROI of using the AMO display platform has certainly been proven out for us."