157 Act-On Software Testimonials

"Not only does Act-On have a great product, they also take great care of their customers and actually treat you like a person, not just a client number."

"ROI for us means two things: Return on Investment and Return on Impression. One is a financial formula and the other an insight measurement, but both are equally important to measurements for our business health. Act-On has proven its value for both, and provided us with intelligence that we would not have been able to garner otherwise."

“Act-On has improved our ability to generate, nurture, and track leads. The platform is very cost-effective, especially for lean teams that are new to marketing automation.”

"The big bonus is that it’s so easy to use. I’m very satisfied with Act-On."

“We would send out an email for, say, a credit card offer, then we’d wait X amount of time and look at the reports. We would figure out who opened and who didn’t, then we would craft follow-up email, and so on. It was very labor-intensive.”

“Act-On has been amazing in so many ways. We can segment our members based on their location, the services they use – anything – then send the proper email to each member. And Act-On support has been tremendous. We use the online classes, tutorials and training videos, and they are so helpful. I also love that Act-On constantly updates and improves its product.”

“Act-On helps us better serve our members so that we can offer timely and relevant messages on company updates, financial education and product solutions. We are now better able to send the right message at the right time to the right members.”

“Act-On’s support is one key area where the platform shines. It’s helpful to work with a support team who has really deep knowledge of the platform, great troubleshooting skills, and can share best practices to enhance response rates and optimization.”

"Act-On and Microsoft Dynamics have increased transparency between our marketing and sales team efforts.”

"With the Act-On platform, we are now able to do extremely personalized campaigns that target specific areas in specific industries, and we are starting to see a big difference here. We now can use the real time reporting, dashboards, and metrics to deliver the right content to the right target."

"What is apparent is the higher level of prospect interaction. We have higher click rates, higher download rates and higher direct response rates with Act-On."

"ROI for us is also about Return on Impression – meaning the insights we gain that we would not have had otherwise. Our account executives are able to have more targeted conversations from the start and even if the prospect is not ready to evaluate or purchase, we’ve gained valuable information about their current situation, timing, and areas of interest."

"Bottom Line – Act-On. Saves us time. Easy to use Comprehensive."