“It used to be that we were doing a lot of guesswork. Our outbound strategy lacked teeth because we didn’t really know who was ready. Now, we do.”

“The most surprising thing for me was how we had accounts with high levels of intent that weren’t in our CRM. There were high-dollar, enterprise opportunities — some big logos — that we just couldn’t see before. Now that we have more clarity, we’re gaining momentum in exciting ways.”

“Where the RevTech revolution plays a big role is in market insights — the idea that we can actually have a pulse on the market as a whole.”

“You don’t have to do it all right away. You don’t even need to know all the audiences. All you need is a high quality audience. From there, you have a launching pad.”

“There’s been a ton of interest and interaction on this topic. Everything from requests for training to sales team members sending us the names of accounts they want marketing to target with 6sense. The word is out that the platform can help uncover and land deals and even help differentiate …

“But at this point, we couldn’t scale because we didn’t have automation. So we only were supporting a third of our sales force. And at this point, we were still positioned as a marketing strategy that sales supported and not a marketing and sales motion.”

“The sales team kept saying, ‘It’s magic. It’s magic.’”

“Our team started using 6sense in January 2025. We conservatively started with our newest brand, as it needed the most love and attention. So far, so good! Can’t wait to bring the other brands on board!”

“The Intelligent Workflows (IWF) have greatly benefitted our team by turning an extremely manual process into an automated one.”

“The new 6sense Intelligent Workflow tool has been a great addition. We really appreciate having an automated process in place.”

“We believe the key to success isn’t more campaigns, but smarter campaigns. By aligning on funnel definitions, segmenting based on buying stage, and building a flexible modular workflow, we’ve created a system that delivers more relevant messaging, better efficiency, and stronger results.”

“Every Monday, we review hot accounts flagged by 6sense, digging into firmographics, intent signals, and web activity. It has become so embedded in our workflow that using it feels as natural as picking up the phone, sending an email, or googling a prospect.”

“Precision always beats volume. When we shifted to fewer, intent-driven, stage-based campaigns, the results spoke for themselves. 6sense gave us the foundation, but it was the champions, frameworks, and execution discipline that turned it into a repeatable growth engine.”

“Focus is what unlocked scale for us. When precision became our north star, 6sense stopped being just another tool and became the foundation for how we drive smarter, more impactful growth. Quick wins built trust and that momentum carried adoption across teams.”

“We’re honored to share JAGGAER’s audience workflow with you, because Nikke Blout and I are both deeply committed to helping other marketers succeed, and these 6sense Intelligent Workflows make it easy for us to all win together.”