4Thought Marketing did a wonderful job taking us through the Eloqua SmartStart. They made sure we were comfortable with each step in the process. From prerequisites and planning, we knew exactly what to expect. They know Eloqua intimately, and they went above and beyond to train us on carefully and thoroughly.

4Thought Marketing is one of the few consultancies that handle both strategic and tactical issues as well. In strategy, they’ve helped us with funnel definition and sales alignment, while also helping us tactically with data cleansing and CRM integration. We’d highly recommend them for companies that have needs in both arenas.

4Thought Marketing’s deep CRM expertise has helped Sotcher Measurement smoothly navigate what otherwise would have been choppy waters. Mark has personally been helping Sotcher Measurement for almost 25 years. Additionally, in the social networking marketplace, I got more actionable information in 2 hours with 4Thought Marketing than in days of online webinars and blogs. They helped us cut through the BS and get serious traction fast. 4Thought Marketing has my highest recommendation.

4Thought Marketing was available at the drop of a hat to join last minute calls and answer questions. They did a great job of making the customer comfortable. 4Thought Marketing is more responsive than any partner I’ve worked with up to this point.

We launched our new Lead Nurture and revised Lead Scoring programs this week after months of work. This was a very complex project due to implementing about 40 different scenarios as well as a complicated custom Eloqua lead model. Within just a few days of launch everything worked as designed. Our PM and her team did fantastic work on this project and were instrumental in designing the logic, building the programs, testing, and keeping on schedule. The requirements changed multiple times, yet all stepped up to the challenge of figuring out how to make it work each time a new obstacle was presented despite the need for a number of late nights. As I studied the scenarios and logic, it really amazed me how tight the workflows are – a thing of beauty. I am really lucky to have 4Thought Marketing as part of our team!

We are very happy that our users won’t be bothered to register over and over and over for assets. After registering once (and keeping their Kontiki cookie), they will be taken directly to all future gated assets. And the use of the Eloqua Data Cards by 4TM is excellent and makes our system easily scalable and maintainable.

As CMO of Embarcadero Technologies I had a number of challenge to address: Our Deliverability and Sender Score were low. We struggled with Micro-Segmentation and Personalization. We needed help integrating a complex Martech and Ecommerce stack. 4Thought Marketing was our key vendor and ally in solving these problems. They ensured that our Martech stack was tightly integrated, helped us segment across the many systems we employed, and made our lead flow vibrant and flowing. When spam traps threatened our campaigns, Mark and his team ensured the integrity of our database was restored and reoriented our focus around more personalization, resulting in an immediate lift in results. This kind of performance and dedication to their customers is what makes the 4Thought Marketing team stand out.

4Thought Marketing was easy to work with and had a clear, sensible process. Our Eloqua-to-NetSuite Integration ran smoothly from almost the minute we turned it on.

It’s critical at the start of any assignment to communicate your goals, business vision, and your expectations. The 4thought Marketing team was on top of all three parts of their assignment. They understood how important this project was and completely guided me through the process to ensure we were making the right decisions, and we all had the same objectives in mind. I could tell this project was as important to them as it was to me. I would recommend 4thought Marketing to anyone looking to have custom Eloqua connectors built for their special and unique needs.

We had a very complex integration task that required data movement between Eloqua, Salesforce, our website, and our ERP system. 4Thought’s team designed and executed a well thought out system at an excellent price.