Zest is a modern e-commerce gifting app that allows e-commerce brands to easily provide frictionless gifting on their own websites, build post-gifting relationships with gift senders and recipients. Giving gifts, getting gifts, creating gifts people love gifting is all good. So they made sure those same good vibes are wrapped up in how they work.
"Being able to add a path to gifting basically anywhere on the website, especially the checkout page, has made a huge difference. As soon as we could do that, that’s …
"Zest’s customer flow gives us the opportunity to connect with customers because it’s about a specific product instead of being impersonal and generic, like a gift card."
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