"White Fluffy Cloud provided a customised system which reflected our businesses processes. They created a daily call management tool which allows us to see on a separate screen the number of calls made by the team – this keeps the team competitive as they can monitor their own performance and improves motivation massively. Great ROI."
"White Fluffy Cloud has enabled us to keep a better record of clients and all the interaction we have with them. It has also helped me supply reports to our Board and our sponsors, enabling us to report on how many people we see, what sectors they come from and what type of businesses they operate."

Affinaquest, the leading data management and analytics company in institutional advancement and collegiate athletics, enables purpose-driven organizations to succeed by fostering audience affinity. Their comprehensive suite of integrated services unlocks the potential of crucial relationships with alumni, fans, students, and donors with a combination of richly accurate data, intuitive relationship management, donation amplification and game-changing predictive analytics. With them, they empower their clients to prioritize whom and how they engage, personalize every interaction to drive conversions, and maximize the yield of every dollar donated, ticket purchased, and email opened.
Salesflare is the intelligent CRM startups and small businesses love to use. It's a zero-input sales pipeline tool that thinks and works for its user, not the other way around. No more manual data entry. Salesflare fills out your address book and keeps track of all interactions with the people you're in contact with. It takes data from social media, company databases, phone, email, calendar and hands it to you in automated customer timelines that tell you everything you need to know. You just have to write the emails, make the calls, and have the coffee.
While White Cup and Hookshot are new names in the industry, the platform is comprised of a combination of software from three sister companies: Compass Sales Solutions, MITS, and Tour de Force. In 2020, the three came together and rebranded under one company, White Cup, and one product suite, Hookshot. White Cup offers two integrated Hookshot products: Business Intelligence (BI) and Customer Relationship Management (CRM). Hookshot integrates with key business systems, like your ERP, to enable you to gather, analyze, and act on meaningful data tailored to your business goals and industry best practices.






