“Keeping a clean database is crucial. I think the biggest thing we’ve learned is email addresses aren’t what they seem. You think something is valid, and it’s not. With Webbula’s email hygiene, we’ve eliminated a lot of the guesswork and manual work when sifting through subscriber addresses.”

“The Reason why we use Webbula is what we’ve found is that those email addresses [used to sign up for wifi] can be incorrect. There’s a lot of ‘fat fingering’ going on. Webbula is able to automatically correct many of the incorrectly formatted email addresses. This makes guests who would …