"I had thought my business was too small to warrant a CRM system from Web Alliance. How wrong could I be? In fact, I would argue that, operating without a CRM system was one reason for it staying small. What first struck me about Ashish Kumar was his knowledge of what makes a small business tick. He asked all the right questions - getting under the skin of how I operate, what customer data I need and how best to utilise that data. And for those of you who think that a bespoke CRM system is expensive - nonsense. My CRM system has given me insights and agility that I'd previously only even dreamed of. After just a few short weeks, the system is paying for itself. If you think your business is too small to wrrant a CRM system, speak to Ashish Kumar from Web Alliance. It's a pleasure to know him and to recommend him."