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WealthEngine is the leading provider of predictive marketing analytics, audience development and wealth intelligence services to nonprofit organizations, financial services, and luxury brands. Recently named a Cool Vendor in Data-Driven Marketing by Gartner, marketers and fundraisers use WealthEngine's comprehensive insights to understand what drives consumer decisions and when best to engage them. Headquartered in Bethesda, MD, WealthEngine serves both the United States and the United Kingdom.
“It comes down to two possibilities. We’ve either done a good job at retaining donors or our prospect research and moves management programs are highly successful. The reality is that …
“In recent years we realized we were missing a key opportunity with our screening process; no one had thought to screen parents of incoming freshmen. Our stewardship process and screening …
“WealthEngine gave us the next step in what we should be asking based on capacity and propensity.”
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