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Hey Oliver is a marketing automation solution that helps you track and identify potential clients by analyzing their behavior and transaction data while browsing your website. With the help of their sophisticated tools, leads can get automated personalized and engaged actions across all marketing channels and devices aiming to help them progress along the sales funnel. This affords you more sales with little effort.
LeadFabric has been a pioneer in aligning the sales and marketing operations of their clients with the needs to their buyer audiences. LeadFabric was one of the first three agencies in Europe to offer B2B marketing automation solutions. Long before any of the current technology providers established their own presence in the Europe. This was a time where most "marketing agencies" were still locked up in a top of funnel modus operandi; SEO, website development, digital asset management, inbound marketing etc. For these providers lead generation still is defined as an activity that collects names of potential buyers without really taking into account buying-readiness. With these providers the revenue aspect often stayed out of scope and thus remained a sales department discipline.
WebEngage is a marketing automation software that helps B2C companies drive more revenues from their existing customers and anonymous users. WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push, In-app, SMS, Web Push, Email, Facebook, On-site Notifications, On-site Surveys and On-site Feedback. Through WebEngage, companies can create complex lifecycle campaigns in seconds using the Journey Designer.
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