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“The ability to make changes at one point and apply them to several websites at once, not having to adjust 40 websites separately is of great value.”
“The quality of our marketing measures depends on the amount of data available. Therefore, the opt-in rate is a very important metric for us.”
Didomi is built technology that allows organizations to place customer consent at the core of their strategy. By making consent and preferences easily accessible, companies benefit from compliant customer data while seeing higher engagement and increased user trust. Consumers, on their side, are free to choose what data to share and how to stay connected to their favorite brands across touchpoints. All the products include a globally adopted Consent Management Platform (CMP), which collects billions of consents every month, a highly popular Preference Management Platform (PMP), and a powerful suite of bespoke solutions to build better consent and preference management.
Ensighten enables global brands to transform their digital business by fueling their diverse marketing technology investments with first-party customer data and profiles. Ensighten’s patented marketing data platform, anchored by the world’s leading enterprise tag management system, powers a number of mission-critical use cases spanning omni-channel personalization, mobile app experience optimization, and attribution. Ensighten delivers industry-best safeguards for data privacy and security, more than 1,100 turnkey vendor tag integrations, and direct ownership of digital customer data.
Ketch is a new way for businesses to automate data privacy and security helps businesses build trust with consumers while controlling and harnessing data to fuel core operations and top-line growth. Ketch automates data privacy, governance, and security through a coordinated set of applications, infrastructure, and enabling APIs.
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