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"We at Tata Global Beverages strive to contemporize our many brands to connect with our target audiences in a unique, exciting and interactive manner. Globally, brands are facing the universal challenge of connecting with their target audiences in an appealing manner. With the changing needs of consumers and the quick-pace in which trends are moving, we as marketers are tasked to find the ‘sweet spot’ in connecting with consumers. Kanan Devan being a heritage brand, cracked this challenge with a solution that excited its consumers through the use of photography. As we at Tata Global Beverages have successfully done in the past with Jaago Re and Power of 49, we took a simple idea and transformed it by thinking differently. Through Photography Escapade 2, we encouraged our consumers to experience the story behind their everyday cup of tea. This campaign encapsulates how we as a brand constantly work towards evolving our communication with our consumers by creating interactive and rich experiences."
"The insights Unmetric provides is a great way to complement the monthly data we provide our clients to help them benchmark and understand what content works. Before we had the platform, pulling data and going through content manually was extremely time consuming, and Unmetric sped up this process saving us time & resources."
Agorapulse is the secret ingredient for social media managers and marketing leaders whose ambition is to drive real business results. Social media is no longer just an afterthought. It has become a strategic asset that drives brand awareness, lead generation, and revenue growth. We help marketing teams and agencies centralize their efforts, track ROI, and prove their value. Social media becomes more than just content—it becomes a driver of success. Trusted by major brands, Agorapulse empowers marketing teams to amplify their impact and position themselves as essential players in their organization’s growth through a series of powerful features. From publishing and inbox management to detailed reporting, our platform delivers measurable results and allows ambitious brands to take their social media strategy to the next level with exclusive tools including: - Social Media ROI - Listening - Employee Advocacy Ready to transform your social media strategy?
Sprinklr is the first unified customer experience management platform for the enterprise. They help the world’s largest brands reach, engage, and listen to their customers on Facebook, Twitter, and 23+ other social channels for the purposes of marketing, advertising, research, care, and commerce. Sprinklr does all of that on one unified platform, which integrates with legacy systems and allows siloed teams to collaborate to deliver a seamless experience to every one of their customers across any channel - at scale.
Spredfast is transforming the way companies connect with consumers. Spredfast's smart social software enables companies to build lasting relationships with today's digitally-connected consumer. Brand and media companies use the Spredfast Social Software Platform to manage, integrate, and amplify social content across any digital touch point in real time. With global reach, Spredfast customers manage over one billion social connections across 84 countries. More than 650 customers, including all five major broadcast networks and fifty percent of Interbrand's 2016 World's Best Brands, have partnered with Spredfast to create first-class social experiences.
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