Unity is the foundation upon which the world’s most powerful digital content is created. Specifically, Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. In the fourth quarter of 2021, Unity had, on average, 3.9 billion monthly active end users who consumed content created or operated with its solutions.
"As we began replacing our traditional waterfall setup with in-app bidding, we used their A/B testing tool to confirm that introducing new bidding networks would make a positive impact on our ARPDAU."
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