Alterian is a leading provider of cross-channel campaign and real time interaction management software, which is used by its direct clients, agencies, and marketing services providers to deliver compelling and personalized customer experiences in multi-channel scenarios for many of the world’s leading brands and corporations.
BlueConic is the world’s leading customer data platform, liberates marketers’ first-party data from all the disparate systems in which it exists, and makes it available wherever and whenever it is required for marketing. More than 240 consumer and B2B brands, including Hearst Newspapers, Moen, T-Mobile, ING, America’s Test Kitchen, and American Kennel Club, leverage BlueConic to unify their first-party customer data into robust, person-level profiles, and then activate it across their marketing ecosystem. Founded in 2010, the company is headquartered in Boston, with offices in Europe.
FirstHive is a Customer Data Platform that builds Unique Customer Identities by aggregating data from across all sources of customer interactions and customer transactions. It integrates with all the customer touchpoints deployed by a brand to pull in data to a single interface and build rich customer profiles which can be split into relevant, intelligent cohorts. FirstHive also supports creation and execution of customer engagement campaigns across email, SMS, Voice, browser, website, mobile applications, and social channels like Facebook, LinkedIn, Twitter, and Instagram.