"Get e-mail which alerts you to Twitter conversations that mention you, your firm, your Web site, a client or anything else. Another service that does this is Twilert. Beats having to monitor Twitter’s search page 24/7."

“Our main purposes for using Twilert are to identify new business leads and to improve our customer service response rate. Because we’re the social marketplace for events and power social ticketing, our current and prospective customers constantly use Twitter to seek advice and search opinions related to our industry.”