Twid – a creative studio of brave ideas/people/solutions and clients. They're based in Kyiv. They love to be bold and to try out some experimental solutions in marketing. For example, generative design and AI instruments (look at their Zibra project). This allows their clients to get people's attention and stir up strong emotions. Their main services: - brand strategy - design of everything (brand identity, packaging, 3D and motion graphics, etc.) - brand communication (product video, performance creative, etc.) - social media - websites and apps.
''We had to develop an identity in the spirit of innovation, which would be clear to our TA, at the same time separate from the classical medical aesthetics. Therefore, in visual solutions, we followed the function and were inspired by the interfaces of tomographs, X-rays and so on. That was how the black-and-white scale, accent color and mono-wide font appeared."







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