SmartCuts Creative Agency began as a one-man band back in 2009 has grown into a 10-strong agency, dedicated to chiseling away until only the best remains. Their tools used to be mostly cameras and editing suites, but they have since morphed into a fully-fledged creative communications service, providing all manner of content, from digital marketing to 3D animation.
"Part of the Senior Management at UEFA, Dana Cifrova is in charge of the football association's annual corporate congress. To give the committee achievement segment a fresh feel, she mandated SmartCuts in 2019 to find an innovative communications solution. We have since been producing UEFA's flagship corporate video at this congress every year. The relationship is still going strong, and each time we strive to find a new way of presenting the committee's successes and goals to the association's executive board."
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