TubeMogul (NASDAQ: TUBE) is an enterprise software company for brand advertising. By reducing complexity, improving transparency and leveraging real-time data, TubeMogul platform enables advertisers to gain greater control of their global advertising spend and achieve their brand advertising objectives. TubeMogul was incorporated in 2007 and is based in Emeryville, California with operations in Kyiv, London, Mexico City, New York, Paris, Sao Paulo, Shanghai, Singapore, Sydney, Tokyo, Toronto and offices across the United States.
"We’re the little guys, and we’re trying to bring friendly products to a category filled with unfriendly words like “kill” and “fight.” The people of hello are genuine, passionate and working to bring our vision to life, so instead of staged scenarios or models with overly white teeth, we just told the hello story ourselves. It’s true to hello and authentic."
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"It is harder than ever to reach certain audiences with conventional TV advertising, especially the sought after 18-34 male segment, who often spend more time consuming videos and interacting with friends within social media than they do on TV."
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