"2017 was a great year for us - we reached 25 restaurants and took Honest out of London for the first time in Cambridge, and then Reading. Its been a massive learning curve. It was only 8 years ago me and my mate Tom were serving burgers from a street stall at festivals, so adapting the business as we've grown has been key. That's where Trail comes in - it's enabled us to reduce email noise, paperwork, admin and simplify communication to our managers, allowing them to get on with what they should be doing - talking to our customers and driving sales!"