“We take the issue of response time very seriously. We have to. Because the response times in various regions are paramount to maintaining our Google ranks. So we absolutely had to make sure that this shift happens seamlessly and that we are getting performance at least equivalent to what we …

“The CX team was half the reason why we wanted the data warehouse. They were losing a tremendous amount of time by having to manually enter data into Excel spreadsheets. The other major reason for the implementation was to be able to capture live data and implement live analytics dashboards.”