“I was the first one to do that. So when they saw me, they saw themselves. The support and loyalty that came from my followers was a really big deal in helping me grow.”

“We were the first organisation to launch a truly virtual event - the first banking industry virtual conference, which we’re really proud of. We committed to bringing the best and most interesting education to bankers inexpensively, and in a timely manner."

“There was a lot of downsizing then - some of them lost their jobs too - and we offered them the opportunity to join us as speakers. Even when the economy got better, most of them stayed with us over the years – many of them are exclusive to us; …

"After working at a bank, I learned what I didn’t want to do with my life. Teaching seemed like a quick, reliable way to make money. But I ended up liking it. Then I got into YouTube—and now, I sell my own courses."

“From the student’s perspective, it’s the easiest way to learn and the most straightforward.”

“When I was running my first business, I used some direct marketing techniques and focused more on the hard-sell types of tactics. I saw lots of coaches telling their clients to start aggressively sliding into everyone’s DMs, but this didn’t highlight any sense of creativity or excellence. These methods didn’t …

“It’s easy to use, and there was a guide that I printed out that helped me complete everything."

“The mission of the course is to not only provide free online education to prohibit the spread of COVID-19 but also to create a community that encourages one another to do their part in making a difference.”

“It was the first time we really opened our eyes to, ‘hey we can leverage our time–instead of doing this one-on-one, we can do it en mass and basically create a passive revenue stream."

“There are 21 million students in the world studying Spanish right now, and Spanish is becoming more and more important every day in international communication.”

“We decided in the first couple of weeks that we were going to go big. From day one, we looked at software that would allow us to scale.”

“People in the political and educational world who didn’t talk about this stuff two years ago are now emailing me asking for more information. I can now see the impact we’re making; these are people who make big decisions for large student bodies and institutions.”

“We looked at a range of learning management systems (LMS) and decided to go with Thinkific Plus due to its functionality and user-friendly experience. Our students are from varied backgrounds of tech experience, so it was imperative that the platform be user-friendly. We want them to focus on the content …

"We’ve exponentially increased our enrolments and also the regions and territories that we're able to reach. We now see students from across Canada interested in our high quality programming and ready and eager to learn through online methods."

“Different methods that don’t really build on each other. You can’t take what you learn in one video and take it into someone else’s video and build on it. It’s usually a completely different method.”