“The strength of Ternair is in two things, the solution and the organization. The solutions are very complete: 90% of database issues can be solved with the software as standard. For the remaining 10%, Ternair is ready to think about a solution. Here the strength of their organization pops up: they have the knowledge, are professional and they take our business seriously. I need to rely on being able to service our customers each and every day. Thanks to Ternair, I can do so.”
“While we used to send eight or ten bulk mailings for the trade fair, in 2019 it was only three personalised mailings per recipient. The frequency of our emails can therefore be reduced, whilst the effectiveness is higher. This brought a new marketing approach for the RAI. For all international trade fairs and probably also the national trade fairs, we will now use the combination of personalised content and automated mailings.”












