"Taplytics gives us the peace of mind to try things we otherwise wouldn’t try in our live apps. This means that our team has less boundaries than they did before, and can now be more creative."
“Our technology has to develop at a very fast pace to keep up with the rapid shift in organizational strategy, based on huge opportunities that come our way from national governments. Without tools that support this speed, it becomes difficult for us to offer the players any meaningful solutions.”
"The experiments we've run with Taplytics have provided so much new insight into our customers. The more we learn, the better our product gets."
“Before we didn’t have any visibility into how our key conversion points on our most popular pages performed. With Taplytics Shopify integration and highly responsive Customer Success team, I was able to get set up and our first experiment running within a few days alongside actionable insights in their experiment dashboard.“
"There are big risks in big releases, but small rollouts are easy to rollback and come with less risk and cost to the team."
"And so that’s where experimentation comes into play: you have your hypothesis, but you need to verify and tweak on your ideas until they actually deliver value for the customer."
"We are able to adapt to what needs to happen for the short term but are committed to measuring the impact of those decisions to plan for the long term."
"When I think about experimentation today, I think of it as a means of making a whole organization more effective."
“Anytime we ship a feature it's wrapped in an experiment with Taplytics. We don't ship anything with the expectation that we'll just do well, we always want to know how this is impacting behavior.“