"When we first started with Tableau, we were just thinking about dashboarding and reporting. We never thought Tableau would fundamentally change the DNA of the organization. It’s not just about a solution or a technology, it’s about how the culture towards data has changed."
"Tableau can transform BI from a seven-headed beast within an organization."
"We needed a better way of linking things on the back end, and getting accurate, workable data in front of us every day. That's where the IT and business teams really came to the table and said: How do we get this done."
"Allowing our people to ask questions has provided huge value. Tableau makes it easier for people to get their own data and answer their own questions."
"Marketing is being flooded by analytics. Tableau became more than just software with a bunch of numbers and a few pretty graphs; it became a useful tool."
"It's easier to understand a phenomenon visually."
"Tableau was built to be easy, and it is."
"I've been able to give them tools to help them be more effective principals and teachers, to get more kids to graduate, more kids to college."
"We were making decisions in the dark before we had Tableau; everything we did was based on instinct."
"Tableau enabled me to track over a billion dollars in ad spending in 2012. If I didn't have Tableau, there's no way I could have done that."
"Using Tableau, last year we owned a 2 percent increase in revenue, that's $200 million U.S. dollars. If you want to own the money in the aviation or transportation industry, you're using Tableau."
"In this line of work, once you get an answer, it prompts more questions. The ability to zoom in on what you find is what makes these tools so much more powerful than outsourcing your questions to the analysts."
"We use Tableau a lot internally. It's one of our primary tools right now. It's as much an analytic tool as a communication tool."
"In the first month we measured how long it takes to do a certain type of job. The average was 96 days over the 100 jobs of that type we completed that month. Last month the average was 16 days—and we completed roughly 140 of that job type. So we …
"Our data set is billions and billions of rows. Before Tableau, it was very hard to make good sense of that information. But now, we're able to use Tableau to create better insights and make more fact-based decisions."
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