Syndigo FAQs

  • Who is Syndigo best for - their role(s) within what kind of companies.

    Syndigo's platform can serve a number of roles related to product information, including IT/technology for master data management, product information management; for brand, marketing, or merchandising groups related to product content creation, validation, management and distribution or syndication; for analytics / R&D for digital shelf analytics and product testing online, and for retailers related to merchandising and vendor or new item onboarding.

  • How does Syndigo benefit them?

    Syndigo's platform helps clients mitigate risk through better information consistency and governance with MDM/PIM capabilities; it also helps increase sales by ensuring online product information is compliant to retailer standards includes the enhanced content that engages shoppers for a demonstrated lift in sales conversions.

  • How technical do users need to be to use Syndigo's software?

    Our platform is built for intuitive usage, despite its powerful capabilities. All our solutions are built on SaaS native technology, with continual monitoring and upgrading of the user experience based on client needs and requirements. Multiple training and help resources also help guide new or infrequent users through their workflows.

  • What makes Syndigo a leader in this space?

    Syndigo is the only provider that enables a single-source solution throughout the product information ecosystem. From internal data governance, to content syndication, enhancement, validation, optimization, Syndigo is the single source. Along with Riversand, a Syndigo company, we are the only supplier listed as a Leader in Forrester, Gartner, G2 and IDC ratings.