SymphonyAI Retail | CPG, a SymphonyAI vertical, is a leading provider of end-to-end, integrated AI-powered merchandising, marketing, and supply chain solutions for retailers and CPG manufacturers worldwide. Harnessing the power of AI, SymphonyAI Retail CPG solutions enhance agility, performance, and revenue growth across the retail value chain from source to consumer. Trusted by more than 1,200 leading retailers and manufacturers, SymphonyAI Retail CPG serves 15 of the top 25 global grocery retailers, the top 25 global CPG manufacturers, thousands of retail brands, and hundreds of national and regional chains. SymphonyAI Retail CPG is transforming retail and building a culture of contributing to positive change: SymphonyAI Retail CPG achieved 2022 Great Place to Work certification in all nine countries for which it was eligible.
“We are the purchasing and forwarding agency of MSF. We run emergency projects in 68 countries. There are 27,000 people working for MSF in total, 60% medical personnel.”
“The strategic approach tied to overall category vision and how to grow snacks in the future – by brand, flavor, etc., including incorporating shopper decision trees. We took the time to learn from shoppers how they actually navigate a shelf – do start with a flavor and then find a brand? Or start with the brand and search for a flavor? We developed different priorities, objectives and in the end solutions for each cluster.”
“SymphonyAI has really helped us drive rapid adoption in our membership because of its ease of use. The Merchandise Space team’s use of SymphonyAI to drive high-impact, customer-focused category reviews that increase sales has driven a desire in our membership to widen the scope of the delivery. As a result of this growing demand from members, our team has grown from three to eight. Members are eager to engage with us because they know they will see increased customer satisfaction and positive business results.”
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