“Novartis takes an advanced and evidence-based approach to uncovering its most material topics. Surveying over 1,000 Novartis associates, and almost 200 external stakeholders brings the company valuable strategic insights. Through its materiality cycle, Novartis thinks deeply and carefully about the expectations of its stakeholders, and how to respond most effectively. It also enables the company to focus on the areas that really matter to the business and provides a firm foundation for its success.”