“While the results are real validation of the approach we’ve taken around customer-led digital strategy, what I’m most encouraged by is the idea that StoryStream is helping our marketing colleagues around the world hit their targets. The Global-to-Local dynamic can often be a difficult one within large marketing organisations, but with StoryStream we’ve found a partner who understands the importance of creating a tailored approach to delivering success – and that means respecting, and reacting to the nuance and needs of each of Mazda’s markets.”