Storetraffic is believe in creating smart, right-size business solutions for all retailers. That’s why their tech is both user- and budget-friendly. They pioneered people counting solutions over 50 years ago, and they’ve been connected to North American retailers ever since.
“About every other month we receive a container load of tires which has to be unloaded & counted by hand. Our process for counting in the past has relied on a person with a manual clicker watching the tires as they come off the truck & clicking away. With the whole process taking about 2 hours & with up to 8 people unloading the tires at a time, it can be difficult for one person to get an accurate count. Sometimes, we actually have two different people counting & then we just compare their totals at the end. Rarely do the two totals ever match, proving this is not an effective method. The reason that it is so important to count the tires is that the tire supplier bills us for the amount of tires printed on their packing list. If we do not have some type of counting system in place, it is impossible to know that we have actually received what we are paying for. Realizing that our current method was flawed, I started looking for a “Break-Beam” laser counting system. Many of the systems that I found online were very complicated, bulky, expensive and required much programming, setup & continued maintenance. I ran across SMS Store Traffic via a Google search & the wireless counters caught my attention. I spoke with Ian Waters on the phone about our unique situation and with his help; I was able to determine that the wireless counters could be a very viable solution to our problem. After receiving the wireless counters, I made two simple “brackets” out of some scrap wood & mounted the counters on them. I knew that they would have to be mounted at floor level so as to only catch the bottom of the tires for accurate counting (Mounting them too high would have resulted in double counts). After I had them mounted I set them up & tested them by rolling some tires through. I rolled a total of 8 tires through 4 different times & every time (after resetting the counter) I had “8”on the display, so IT WORKED! The true test would be not 8 tires but 800+ tires & that test came when our first tire container arrived. We set the counters up behind two pallets of wheels to protect them from getting knocked over. I lined them up & tested them by having someone walk through & everything worked great. We started unloading the tires & rolling them through this “alley” that we had created. When it was all said & done & all the tires had been unloaded, the counter displayed a number & that number turned out to be 4 less than what the supplier had listed on their packing slip. So on the first run, our new laser counting system had already paid for itself by catching the discrepancy. If we continue to catch discrepancies on all of our tire containers, the laser system will absolutely pay for itself & then some PLUS we have eliminated one or even two extra people from having to manually count saving labor cost. All in all the wireless counters are a great solution to our very unique situation. We are very satisfied with the results! “




Read Storetraffic Reviews, Testimonials & Customer References from 6 real Storetraffic customers.
Browse Storetraffic Case Studies, Customer Success Stories, & Customer References from 7 businesses that use Storetraffic.