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Stackla is the world’s smartest visual content engine, helping modern marketers discover, manage and display the best earned and owned content across all their marketing touchpoints from ads and emails to websites and commerce. With an AI-powered user-generated content (UGC) platform and asset manager, Stackla sits at the core of the marketing stack, enabling brands to build a rich library of visual content by actively discovering, recommending and rights managing content from across the social web to fuel personalized content experiences at scale.
“Competitions are a time-tested way of engaging audiences. Running 12 individual competitions over 12 months is a fantastic way of keeping the promotion fresh and maintaining audience engagement over time. …
“Traditionally, marketers have looked at user-generated content as a campaign-based activity, but we believe it should be an ‘always on’ marketing strategy.”
“We wanted to get the social, SEO, and creative departments aligned and working toward a common goal. We believe there’s much more value in driving users to your own website …
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