Skimlinks powers commerce content strategies for publishers. As the world’s largest commerce content monetisation platform, it helps grow a revenue stream that can contribute as much as a quarter of a publisher’s overall revenue, which enables publishers to be less dependent on advertising. Its technology automatically earns publishers a share of sales they drive through product links in commerce-related content created by editors. The platform is a one stop solution providing the technology and the data to start, grow and successfully scale a content commerce strategy across desktop, tablet and mobile.
“On radiotimes.com, 15-20 percent of all content is via AMP. AMP traffic is hugely important but monetizing it has always been a challenge. Before installing the Skimlinks AMP extension, we …
"E-commerce is incredibly important. We refocused our strategy around it without losing sight of our principal mission to create quality, independent content for our audience. We don’t write news stories …
"Before 2016, our approach to commerce content was very passive and we were writing it because people liked it, it did well from a traffic perspective, and that was all …
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