Skai, the new combined entity of former companies Kenshoo and Signals Analytics, is an AI-powered suite of technologies for brands and retailers including consumer and market insights, strategic planning, omnichannel media activation, testing and measurement. Skai’s solutions all share a uniquely comprehensive data foundation that informs intelligence and true incremental lift.
“Budget navigator broke the limitations of working hours and eliminated late evenings. It reduced human error and drove greater efficiency and ROI, maximising our revenue. Our markets now drive a more stable budget throughout the quarter. We’re delighted that target spend comes in 99.99% accurate and above ROI goals.”
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