“We wound up with this huge backlog of requests that not only impeded timely decision making but also frustrated everyone involved. We didn’t have a true, unified data store with front-end tools that non-technical teams could use to easily access, combine, and analyze data. Everything was siloed.”

“There was no single source of truth into our business operations. We didn’t have a way to bring all this information together and get an accurate, clear representation of what was happening through the funnel and across the business without having to go back to engineering, who needed to focus …