S4M - The Drive-to-Store Platform - is the first and only advertising technology that connects brands to consumers by bridging the gap between digital advertising and the real-world. S4M created a unified technology for marketers to manage. Founded in 2011 by mobile marketing pioneers, S4M has more than 180 employees and services more than 600 advertisers worldwide. The company has ten offices in the US, Canada, Europe, Asia Pacific, and Latin America.
“S4M helped us devise a 2-pronged mobile programmatic strategy for a pan-regional campaign, leveraging both media planning and audience buying. Instead of measuring the impact only by impressions, we were able to measure actual engagements to the landing page arrival. The CPLP from S4M is a game changing buying model to evaluate ultimate campaign efficiency, shortening the funnel from awareness to purchase.”
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