AdRoll ABM (formerly RollWorks)

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Read 44 AdRoll ABM (formerly RollWorks) reviews and testimonials from customers, explore 35 case studies and customer success stories, and watch 1 customer videos to see why companies chose AdRoll ABM (formerly RollWorks) as their Digital Advertising Software

AdRoll ABM is a full-funnel account-based marketing product built for B2B marketers who need to turn buyer signals into real revenue impact. Formerly known as RollWorks, AdRoll ABM is now part of AdRoll —an AI-powered connected advertising platform trusted by mid-market businesses for nearly two decades. With industry-leading multi-channel advertising, proprietary buyer insights, and AI-driven orchestration, AdRoll ABM helps you identify the right accounts, engage decision-makers at the right moments, and measure pipeline and revenue impact with clarity and confidence.

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  • 44 Testimonials View
  • 35 Case Studies View
  • 1 Customer Videos View
Customer Rating Review Score based on 2448 reference ratings
4.8/5.0 (2448)

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Featured Testimonials

  • “We were receiving a high volume of accounts, but needed something more quantitative than ‘a good logo to go after’ as a means for prioritizing our efforts.”

    Mae Cadao Digital ABM Program Manager

  • “The targeting we're able to get to with our campaigns is unparalleled. Between looking at intent based on pages viewed, layering in in-house marketing/CRM data, and RollWorks' proprietary AI, I'm …

    Sam Kuehnle Team Lead, Digital Marketing

  • "RollWorks and HubSpot were two critical tools that helped us quickly turn around a strategic program that in the end has great reach."

    Staisey Divorski Vice President Marketing
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Featured Case Studies

  • Healthcare Data Services Provider Increases New Logo Acquisition 234% with ABM

    Nathan Lenyszyn Vice President of Marketing

  • The ABM strategy GaggleAMP used to generate 6 deals in less than …

    Michelle Brammer Director of Marketing

  • How Goverlan Leveraged RollWorks and HubSpot to Drive Upmarket Growth

    Britt Davies VP of Marketing
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Featured Customer Videos

  • Total Expert - Customer Success Story (Liz Larson - Senior Lifecycle Marketing Manager)
    Play Video
    Liz Larson Senior Lifecycle Marketing Manager
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Additional AdRoll ABM (formerly RollWorks) Information & Resources

Read AdRoll ABM (formerly RollWorks) Reviews, Testimonials & Customer References from 44 real AdRoll ABM (formerly RollWorks) customers.

Browse AdRoll ABM (formerly RollWorks) Case Studies, Customer Success Stories, & Customer References from 35 businesses that use AdRoll ABM (formerly RollWorks).

Watch AdRoll ABM (formerly RollWorks) Customer Videos to learn why 1 businesses chose AdRoll ABM (formerly RollWorks).

FeaturedCustomers has 2,030,179+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.