“Revjet is a creative optimization tool, a workflow management tool, a project management tool, & an insights tool. But by stitching all that together, revjet helped as an agent of organizational change. The platform provides data to enable us to have more informed conversations around our processes & the outputs …

"We found that the CPM cost model is the most effective. Given the fixed nature of our cost/unit, every % gain in creative performance drops to the bottom line. So yes, RevJet is in the position to have a material impact on LendingTree’s financial performance."