Purple Dot is revolutionising the way the world shops, so that customers and merchants get more for what they have. For customers, it’s a chance for a good deal on a desirable product. For retailers, it’s an intelligent way of moving stock and managing pricing. For both, it’s the smart future of shopping. They know there has to be a better way. They’re on a mission to help eCommerce transform their business models through using waitlists and smarter analytics to sell more and reduce waste.