Provenance is setting a new global standard for consumer sustainability. Their platform validates and amplifies sustainability credentials for consumer packaged goods, empowering customers to cut through the greenwash and make sustainable choices with confidence. Their platform enables businesses to be transparent about their impact from discovery to checkout, so that they can realise their sustainability ambitions and future-proof their market share.
"Retailers are becoming wise to greenwashing brands. When we present them with SBTRCT’s founding principles and our Proof Points, it is clear we are an authentic planet-first brand that they should be stocking."







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