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ObservePoint offers a premier Data Quality Assurance Platform, automatically verifying web tag performance and improving digital data quality for the world’s leading enterprises. ObservePoint’s proprietary DataAssurance technology works with virtually every marketing technology to ensure accurate data collection across all channels and devices. The platform validates data collection from analytics, advertising tags, tag management systems and other data collectors automatically. Founded by John Pestana and Rob Seolas, ObservePoint has attracted some of the brightest analytical minds in the digital data space to solve some of the industry’s most challenging problems.
“Marketing budgets and media dollars are spent based on the results of this tracking.”
"The value of ObservePoint from a client’s side is the ease of use to get data quality assurance."
"Being able to pull their data out and easily visualize large amounts of it has helped them put all of their data in a format they can share with other …
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Browse ObservePoint Case Studies, Customer Success Stories, & Customer References from 21 businesses that use ObservePoint.
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