11 newBrandAnalytics Testimonials

"newBrandAnalytics brought in a wealth of real-time information we could use to create a proactive—not reactive–strategy."

"We are enthusiastic users of the newBrandAnalytics platform. At Cooper's Hawk, we love memorable pairings, so we appreciate that their technology is very easy-to-use and the information provided is extremely valuable to our entire team. This is our go-to social intelligence tool for making directional decisions."

"We understand that while listening to our customers is critical, making sure they know we value their opinions and that their voices are heard is what earns their trust and loyalty."

"nBA analytics play an integral role in our understanding of our guests' experiences. We are able to learn about what people are writing about us, and discover what we can do to make Smashburger even better."

"We are thrilled to work with an innovative, District-based company. We are excited about applying cutting-edge technology from the private sector to the task of ensuring that D.C. residents receive the best customer service possible from their government."

"Invaluable is the word that comes to mind when I think of the newBrandAnalytics tools we use to monitor what’s being said about our restaurants. And it's evident they're experts in customer perception, because their team is the most customer-focused that I've come across in the software service industry."

"nBA allows Chop't to stay connected to our customers with daily customer feedback reports."

"As a brand guy, I've always felt there was a gap in humanizing data until we learned about using social sentiment. nBA helps us get to the why behind the trends and into the psyche of our customers."

"Knowing you can read about your service or product on the Internet within minutes of a guest’s visit and that technology can quickly measure the results of poor performance provides a psychological control of service employees and managers as they perform their duties daily."

"It’s an instantaneous check about what they feel about a product. Get into any customer’s head or heart at the moment they are feeling it and you can move that customer much faster and certainly turn them around much quicker. If they get the feeling that you found out about a problem and reacted to it before they even thought to tell you about it because they put it on some Twitter feed, and they come back to their room and it’s already been fixed—that’s real serious stuff."

"Having well-defined reports drive home the passion customers have for a certain product makes it easier to deliver positive memories."