“We welcome thousands of visitors each year, and we want each and every person to have a wonderful time and really get the most out of their visit. On a practical level, the books must be durable and be able to withstand a lot of use over a long period …

“Our website works much better, which has led to increased engagement in the correct channels - customers tend to make enquiries already having a good idea of what they are looking for, which is saving time on the phone. Traffic has been steadily increasing since the start of the year, …