"In 2011, our founders left IBM to start a company and solve a problem we saw many organizations facing: lots of Excel spreadsheets in Finance and Accounting departments and no technology out there to work with those spreadsheets. Instead, only expensive solutions were available that mimicked and replaced Excel, leaving end users frustrated. Shortly after the company was founded, we had a couple of people experienced with cold calling join the team. Since Vena Solutions was just starting out with no name to lean on, no marketing department and no field reps, we knew we needed a way to let our Business Development skills come out a shine. However, we were still only a small team and thus limited by how many people we could actually hire to engage with decision-makers. Because of these limitations, MonsterConnect was something that we immediately wanted to pursue. We knew this would be a way to multiply the people we talked to and it essentially allowed us to focus our efforts. This focused effort allowed us to divert all of the time we spent finding new contacts, dialing through extension trees and negotiation with EA’s instead to dedicating all of our time to the most basic revenue action of any organization: talking to prospective clients. The net result was that—in our early years, before we had dedicated departments and hundreds of employees—we were able to accelerate our growth using the benefits of the MonsterConnect service. A large portion of our first 50 clients were spawned as a result of initial conversations that took place during a MonsterConnect session. Examples include Canadian package delivery heavyweight, Canpar Courier, which was a direct results of a conversation that took place on a Monster call. US wind energy giant First Wind, out of Maine, was also the result of an early Monster call. With the help of MonsterConnect’s services, we are on our way to being a multi-million dollar major software company."