We wanted to launch a marketplace and Mirakl was the right partner to minimise our time-to-market and to achieve a successful launch. After several months, the results are in line with our ambitions.

The Marketplace is essential to the omni-channel customer journey. The the ability to have a conversation with the customer through digital anywhere - store or online - and meet the customer expectation for convenience and choice is critical. Marketplaces also drive cost-effective growth; they deliver incremental, free web traffic, whereas Google takes 15% if you want to increase visitors through search. Marketplaces provide and the flexibility and agility needed in today’s fast-moving world.

Frustrated by physical retail’s constraints, we have decided to leverage upon the advantages of marketplaces. We were convinced by Mirakl’s understanding of our products and ambitions and the quality of their solution already used by leading retailers.

Choosing the Mirakl Marketplace Platform™ was a no-brainer especially because our requirement was to quickly and easily extend our assortment via partners, while at the same time maintain strict control over the quality of service on our Marketplace. Mirakl not only makes it easy for us to manage the Marketplace – onboard sellers, integrate catalogs, orchestrate logistics – but it also makes it easy for our seller partners to list products on our site. As such, we are able to improve the shopping experience of who are increasingly demanding of high quality service.