MediaAlpha is a leading marketing technology company that connects brands with consumers when they are ready to purchase. MediaAlpha’s platforms power over 50 million advertising transactions annually, representing more than $400 million in spending on brand, comparison, and metasearch sites across the insurance, travel, personal finance, education, and home service verticals.
"Implementing the MediaAlpha Exchange platform has resulted in boosting monetization, improving efficiency and enabling our advertisers to execute data-driven, custom bidding strategies on Esurance.com inventory."
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