"Previously our newsletter was about sales strategy and best practices. But we began to test sharing actual scripts, and we realized our audience interacted with the links a lot."

"It's a relief using a Mailer Lite. Really great and smooth UX, with super-fast online support when I really need it. Also, Mailer Lite has a good cost-benefit ratio, surely better than other "big" clients."

"My clients open rates have increased by 1-2% since moving to MailerLite."

"I wanted to avoid the algorithms of social media because you’re always depending on what they want to show to your followers. Email is a direct link to communicate with the people I’m involved with. When I send out a newsletter I’m 100% sure they’ve at least gotten it."

“It’s important for companies to have a mailing list and to use it. You’re just one click away from speaking to your audience, getting information, selling a product, or nurturing them. A lot of people do so much on social media. But email is an undervalued channel that more people …

"Email marketing is our main channel of communication and the easiest way for us to put out messages. While the community is split across multiple channels, our newsletter goes out to all members, helping us communicate more efficiently."

"It’s beautiful that I know that if I send out an email to the waitlist segment on MailerLite tomorrow, I could sell out instantly."

"MailerLite makes it so easy to see what is being clicked on which is great. It’s like a heatmap for email marketing. You can see everything on a single screen. It’s super useful for CTAs and identifying helpful content."

"Email is my best source for selling. Even when new trends come along, email is the most consistent source of sales."

"Our main goal is converting subscribers into members, and email is the most effective tool we've found for that."