“Occasionally we’ll see traffic spikes in our analytics that look like bot activity, and we want to find out whether it has come from paid channels. The Lunio dashboard makes it really easy to quickly assess the health of each channel, to either diagnose where the problem is coming from, …

"Is responsible for ensuring the Funding Circle digital ad budget is used to drive high-quality leads as efficiently as possible. Problems with spam submissions and fake form fills led him to investigate invalid traffic, and the solutions available to tackle it."