Upland Localytics

"Localytics is an invaluable tool for our marketing, engineering, and product teams. We use Localytics dashboards during our company meetings and we can track product flows and get to a level of granularity that our previous analytics solution didn’t provide."

"We chose Localytics over Google Analytics because it makes it so easy to measure all our acquisition efforts across channels for both iOS and Android. With Localytics, we optimized our offline and online user acquisition strategy by combining data from a full suite of ad networks and tracking partners."

"With a rapidly scaling business and user base, we urgently needed to improve the efficiency of our data processing and analysis, and to future-proof our data infrastructure for continued growth. Localytics Direct Access allowed us to scrap a large bulk of the high-cost ETL process we were managing, enabling us to reallocate our time and resources. We’re now able to focus on analyzing the data and communicating the insights, rather than maintaining a snowballing data lake. This lets us do more of what we’re best at: personalizing content for our users."