Upland Localytics is a leading mobile app analytics and marketing platform. They give companies the insights and tools they need to improve their mobile app acquisition, engagement and retention efforts. Their secret sauce is in the data. They use all the data surrounding your app, your users, and how they interact with your brand to deliver highly targeted and personalized engagement, including app and web push, in-app, app inbox and location-based campaigns. They then use digital intelligence to optimize your ability to deliver hyper-personalized campaigns that make your customers love you more with every experience.
"Localytics is an invaluable tool for our marketing, engineering, and product teams. We use Localytics dashboards during our company meetings and we can track product flows and get to a level of granularity that our previous analytics solution didn’t provide."
“Acquisition, app usage, and marketing are all part of one customer journey. Localytics was the only solution that captured all this data inone place, and gave us the marketing tools to make an impact at every stage.”
"One of our core values at Jana is to ‘measure it.’ When building our products, we often come across questions that have many possible solutions, and we seek out ways to test and validate our hypotheses. In this case, there were many possible times to send a re-engagement push notification, but through a simple experiment in Localytics we were able to efficiently identify the optimal solution."
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