LiveIntent

"We did extensive testing of LiveIntent to ensure no effect to our open/click rates and most importantly, our ticket sales. LiveIntent did not negatively effect our conversion funnel and provided a new premium inventory source for our sales team as well as incremental revenue from their premium exchange."

"From a publisher perspective, the Marquee ad provides both value and efficiency: advertisers will pay top dollar due to its size and prominence, while its dynamic nature ensures that the ad only shows to the right viewer. This has allowed us to generate a 20% higher RPM with only a 9% increase in impressions served."

"It only took a month to incorporate LiveIntent’s technology into our 65+ existing templates, and we’ve never looked back. The ease of the LiveIntent platform paired with the LiveIntent team’s invaluable support and training has elevated our email program, provided valuable new sales opportunities, and given our Ad Ops team countless hours back."